19 May 17
Eric Schimpf of FreedomPop Presents “‘Freemium’ Business Model”
Presentation Description: This Panel discussed how to successfully sell “Free”. This topic is particularly relevant for Lifeline ETCs. With a “Freemium” Business Model, ETCs can benefit from providing a low barrier to entry, minimizing the challenge of customer acquisition. In addition to discussing the benefits of offering a free product/service, this NaLA Talk addressed when... READ MORE