Jacob Solomon Presents “Lifeline: A Customer Perspective”

About “Lifeline: A Customer Perspective”:

In this NaLA Talk, Jacob Solomon of Propel discussed relevant data acquired from the company’s FreshEBT app, which provides customers with an easy way to access balances on their EBT/SNAP benefit cards. Findings included FreshEBT users’ awareness of the Lifeline Program, consumer satisfaction, and the main reasons for Lifeline device usage.

About Propel:

Propel provides low-income Americans with a resource for managing and better utilizing their SNAP/EBT benefits. With a vision to aid those who are often overlooked by traditional tech innovation, Propel seeks to build software to serve the low-income consumer, the most notable of which is the FreshEBT app.
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